Marketing Resilience Capability for Sustainable Customer Relationships. Involvement International Journal of Business, [S. l.], v. 3, n. 3, p. 186–202, 2026. DOI: 10.62569/iijb.v3i3.297. Disponível em: https://ejournal.agungmediapublisher.com/index.php/iijb/article/view/297. Acesso em: 1 aug. 2026.